TPN Retail - Omnicom Commerce
Clorox
The Challenge: Design an in-store end cap that showcased Clorox Bathroom Ultra Foamer in a way that highlighted product benefits and stood out in a crowded retail environment.
My Role: As Art Director, I designed the end cap concept — incorporating the product’s foaming action as a key visual element while creating an immersive, bathroom-inspired environment that invited consumers in.
The Solution: The final end cap design brought the cleaning power of Clorox Ultra Foamer to life through bold visuals and foam-inspired design details. By connecting product benefits with an engaging in-store experience, the display educated shoppers while driving trial and purchase.